REQUEST ANALYZER
FOR BUYERS
Introducing the Request Analyzer for Buyers from our 152 Media Lab division a revolutionary tool designed to enhance your advertising strategy and maximize your return on investment. This innovative solution offers buyers and advertisers critical insights into the quality of ad inventory.
What is the Request
Analyzer Tool?

The Request Analyzer Tool utilizes advanced AI technology to scrutinize a variety of metrics and variables, ensuring that publishers deliver top-notch inventory. By improving the quality of requests sent to Demand-Side Platforms (DSPs), this tool guarantees that your ad campaigns achieve maximum visibility and effectiveness.
BENEFITS FOR BUYERS / ADVERTISERS
- Superior Inventory Quality:
Access higher-quality ad inventory as publishers leverage detailed analytics to optimize their offerings, ensuring you get the best placements for your ads. - Increased Transparency:
Enjoy a clearer view of the supply chain, allowing you to track where your ads are placed and how they are performing, fostering greater trust in your investments. - Enhanced Viewability Rates:
With improved request viewability metrics, your ads are more likely to reach and engage your target audience, leading to higher conversion rates. - Efficient Data Synchronization:
Benefit from streamlined cookie sync processes that enhance user targeting, ensuring your ads connect with the right audience at the right time. - Reliable Technical Integrity:
Trust in a more stable advertising environment, thanks to robust technical request integrity that minimizes errors and maximizes campaign effectiveness. - Fraud Protection:
Gain peace of mind with the implementation of ads.txt and app-ads.txt, protecting your ad spend by ensuring placements are in legitimate and verified environments. - Data-Driven Decision-Making:
Utilize AI-driven insights and predictions to inform your advertising strategies, allowing you to optimize campaigns for better performance and higher returns.
Elevate your Strategy
With the Request Analyzer for Buyers, you can take your advertising campaigns to the next level, ensuring they are grounded in quality and driven by data. Leverage these advanced insights to enhance your advertising success today!